I had a status update a couple weeks ago on Facebook about how I was famous in Medford. Here’s the skinny on that:
I was in line at Cold Stone Creamery—a place I visit far too often, but man is that Cake Batter ice cream GOOD! And is it my fault they did away with Cake Batter Light? Exactly.
Anyway, this woman waiting for her ice cream to be mixed was just kind of looking around the joint and caught my eye. I smiled in the neighborly way you do when you’re sharing a human experience like waiting in a line, and she smiled back. We both broke eye contact and stared around at some other fascinating things in our immediate environment, and then she looked at me again and walked over.
“Is your name Kim Davidson?” She asked.
“Yes,” I answered, staring at her quizzically now, trying to place her thoroughly unfamiliar face.
“I saw your videos on Facebook. I love your voice.”
No way! It turns out I absolutely DIDN’T know her, but after a few minutes of name-dropping we figured out who our common link was. And because a friend of hers who knows me posted one of my videos on her home page, she’d gotten to check them out. “I play them for my son all the time when I’m at home with him. He loves them, too.” She told me.
How cool is that?
What is the moral of this story? That word-of-mouth (or word-of-newsfeed) WORKS. A simple click to share a video, a song, an event—whether mine or someone else’s—can make all the difference to an independent artist without a massive PR budget. This woman I would never have found became a fan of my music because of one little click by someone else. THAT is the power of the Internet. So don’t be afraid to use it. J